Date/Time (Eastern Time) |
Title |
Thursday, November 21, 2024 at 3:00pm |
From Insights to Impact: Creating a Results-Driven Marketing Effectiveness Program in 2025
|
Thursday, October 24, 2024 at 3:00pm |
Give Your Brand Tracking a Lift: Brand Tracking Principles and Perspectives
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Wednesday, October 16, 2024 at 3:00pm |
Sales & Marketing Integration Through Personalization and Harnessing Data
|
Thursday, September 26, 2024 at 1:00pm |
Improving Outcomes: How Clean Rooms are Reshaping Customer Data Control
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Wednesday, September 25, 2024 at 3:00pm |
The Virtuous Cycle of Customer-Centric Marketing: Fueling Today’s Results and Long-Term Growth
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Thursday, July 25, 2024 at 3:00pm |
The State of Gen Z and the Future of Advertising
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Thursday, July 18, 2024 at 3:00pm |
Harnessing AI & Machine Learning in Customer Data Platforms for Dynamic Campaign Activation
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Thursday, June 20, 2024 at 3:00pm |
Building a Comprehensive Marketing Data Lake for Analytical and Executional Use Cases
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Thursday, June 13, 2024 at 3:00pm |
The Power of Unified Data in a Chaotic Marketing World
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Thursday, June 6, 2024 at 3:00pm |
Retail Reinvention: Leveraging Consumer Purchase Data for Market and Media Mastery
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Thursday, April 25, 2024 at 1:00pm |
The Future of Marketing Effectiveness is AI-Driven
|
Wednesday, April 24, 2024 at 3:00pm |
How the OLLY Brand is Adapting With Certainty in an Uncertain World
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Thursday, February 15, 2024 at 3:00pm |
The Future Is Creative: Analytical Approaches to Maximizing Creative Impact
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Thursday, January 25, 2024 at 3:00pm |
New Year…NEW Email Tips You Need to Know!
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Wednesday, January 10, 2024 at 3:00pm |
Separating Hype from Reality: The Real Data Behind Marketing & GenAI
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Thursday, November 30, 2023 at 3:00pm |
The Vision and Application of Next Generation of Measurement: Unified, Cross-Screen and Cooperative
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Thursday, October 19, 2023 at 3:00pm |
Increase Performance Across Channels With AI
|
Wednesday, September 20, 2023 at 1:00pm |
The State of Marketing Analytics – A Roundtable Discussion
|
Thursday, September 7, 2023 at 1:00pm |
Exploratory Data Analysis: Uncover the Value in Data to Grow Your Business
|
Thursday, August 10, 2023 at 3:00pm |
Athletic Greens Unleashes Untapped Potential and Accelerates Growth with Commercial Intelligence
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Wednesday, August 2, 2023 at 1:00pm |
4 Pillars of Holistic Personalization in the Age of AI and ChatGPT
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Thursday, July 27, 2023 at 1:00pm |
Moving TV Measurement Forward and Beyond
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Wednesday, July 26, 2023 at 3:00pm |
Patelco Credit Union Achieves Smarter Growth Using Data, Analytics, and Addressable Media
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Thursday, May 4, 2023 at 1:00pm |
Tell A More Engaging Brand Story: Get Your Message Heard with Better Data
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Wednesday, May 3, 2023 at 1:00pm |
Clean Rooms 101 by Media Rating Council
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Wednesday, April 5, 2023 at 3:00pm |
IBM: The Culture of Responsible AI
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Wednesday, April 5, 2023 at 1:00pm |
The Future of TV Measurement: Transitioning to a Multi-Currency TV Market
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Thursday, March 30, 2023 at 3:00pm |
How Attention Metrics Can Help Brands Drive Better Business and Environmental Outcomes
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Thursday, February 23, 2023 at 1:00pm |
Hitting Pause: Why Streaming Depends on New Ad Formats
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Wednesday, February 22, 2023 at 3:00pm |
How Allstate Uses Tactile Printing to Lift Direct Mail Response
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Wednesday, January 18, 2023 at 1:00pm |
Colony’s IMS Product Selection Model Uses Machine Learning for a Winning Strategy
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