Event Recaps
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Global Marketing: Sweepstakes, Contests, Hot Topics, and Cultural Mishaps Along the Way
Event Recaps November 15, 2021This Global Advertising Lawyers Alliance sponsored panel will feature speakers from Canada, India, Mexico, and the Netherlands. The panelists will provide an overview of sweepstakes and contests in their country and then cover the latest hot topics in advertising and marketing law.
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Global Privacy — State Federal and International Regulation
Event Recaps November 15, 2021This session covers some of 2021’s most significant privacy developments and what it means for companies’ compliance efforts.
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How to Defend Against Consumer Class Actions: Leading Litigators’ Perspective and Practical Teachings
Event Recaps November 15, 2021This session covers recent class action trends in the advertising space and offers strategies to avoid, defeat, and settle class actions.
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Influencer Agreements and Enforcement and the Agency’s Social Data and Activation Technology
Event Recaps November 15, 2021Hear from a panel on what businesses should be doing to protect themselves from investigations or [gasp!] lawsuits seeking civil penalties for failing to toe the line with their influencer marketing tactics.
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Keeping Up with Millennials: How to Counsel Effectively on Recent Industry Crazes
Event Recaps November 15, 2021The last twelve months were enough of a whirlwind, and our workday now involves counseling on things we'd never even heard of a year ago: Clubhouse, Nifty Gateway, Stitching, TikTok, and more! This session will highlight some recent industry trends and the legal issues they present.
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Landmines!! The Commercial/Editorial Speech Divide, Native Advertising, and Section 230 of the CDA
Event Recaps November 15, 2021This session will provide an overview of Section 230, including the purposes behind its enactment and how its shaped the modern internet.
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Launching the New Smart Product — Data Extraction, Cross Linking IOT, and the Explosion of Laws and Technologies
Event Recaps November 15, 2021In this session, learn why brands, publishers, agencies, and the ad tech community must incorporate data ethics, mitigate bias, convey value, and bolster trust – all concurrently – within and across all the data interaction points crucial to authenticate and cultivate customer value and identity.
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Law and Video Games and In-Game Advertising
Event Recaps November 15, 2021In this session, learn about legal and regulatory issues surrounding video games and in-game advertising.
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Live Entertainment and Experiential Marketing
Event Recaps November 15, 2021Panelists from Mastercard, Vivid Seats and WarnerMedia offered their insights on how they were able to navigate around COVID-19 challenges surrounding experiential marketing activations and campaigns.
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Marketing Compliance: The Future of Privacy Experiences and Trust
Event Recaps November 15, 2021California, Canada, Europe — privacy laws are gradually being introduced and enforced all over the world. Data, trust, and compliance are three big focus areas for businesses. Join this session to learn about the state of the industry contributing to the future of privacy and trust.
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Marketing to Multicultural Communities Opposing Forces/Diversity/Inclusiveness vs. Privacy Limits: Session Presentation
Event Recaps November 15, 2021Social issues combined with the losses experienced by many multicultural communities due to the COVID-19 pandemic has resulted in many brands embracing multicultural marketing in 2021. This session will discuss some of the legal and privacy issues that brands must consider when setting up such programs.
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Reaching Consumers by Text, Phone, Email, and Direct Mail — The TCPA Litigations
Event Recaps November 15, 2021This session will provide an overview of the laws and rules governing direct mail, email, telemarketing, and SMS marketing and strategies for avoiding regulatory scrutiny and consumer class actions.
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Real-Time Marketing
Event Recaps November 15, 2021This session will explore the key issues in social media and real-time marketing with a unique team of panelists.
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Retail Marketing 2021: Emerging Issues in an Electronic World
Event Recaps November 15, 2021Learn how increased emphasis on electronic marketing and buying has fueled a slew of issues, including price matching, antitrust implications, digital marketing rules of the road, geo-tracking, and other increasing privacy concerns and regulations.
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Shining the Light on Dark Patterns
Event Recaps November 15, 2021This breakout session will discuss the legal trends, practical challenges, and litigation and enforcement risks associated with dark patterns.
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Sports Marketing: League Player and Team Issues, Ambush Marketing, and Morals Clauses
Event Recaps November 15, 2021This panel will explore growing issues advertisers face when sponsoring events with leagues and teams, navigating the cancel culture, developing strategies with marketers to help navigate messaging, and how to address athlete conduct relating to moral clause and moral clause-adjacent issues.
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State and Local Attorney General Enforcement
Event Recaps November 15, 2021In this session, learn about enforcements from attorneys general at the state and local level.
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Trademark and Copyright Developments in Advertising
Event Recaps November 15, 2021This session will provide an overview of new and key existing soft IP issues arising in advertising and marketing campaigns.
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Turbulent Times for Entertainment Companies: Live Streaming, Talent Restrictions, Co-Promotions, and Content Security Issues
Event Recaps November 15, 2021This panel will discuss the various ways in which the pandemic has disrupted and changed the movie industry, exploring, among other things, the effects on production, distribution, and marketing, as well as the creative business solutions that many have encouraged during these remarkable times.
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Update on the Belgian Data Protection Authority’s Investigation of IAB Europe
Event Recaps November 15, 2021In this session, we'll look at new U.K. and EU member state guidance and enforcement on cookies and tracking, the impact of the new EU Standard Contractual Clauses (and U.K. International Data Transfer Agreement) and supplemental measures requirements, and more.
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