Event Recaps
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Blockchain, Cryptocurrency and NFTs/Tokens
Event Recaps November 16, 2021In this session, learn more about issues surrounding blockchain, cryptocurrency, and NFTs/tokens including key characteristics, types of marketplaces, legal landmines, and more.
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California Privacy: What Direction Is Next for CCPA and CRPA?
Event Recaps November 16, 2021Representatives from the California Privacy Protection Agency and the Office of the Attorney General (OAG) reviewed the California privacy laws.
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Cultural Humility and Inclusive Leadership: An Ethical Imperative
Event Recaps November 16, 2021Reed Smith shared how cultural misunderstandings and unaddressed biases can pose significant problems for legal professionals, especially with recent changes to the Model Rules of Professional Conduct. The firm also offered some solutions for addressing various types of bias.
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Developments in Advertising Law
Event Recaps November 16, 2021Ronald Urbach of the law firm Davis+Gilbert LLP provided an overview of numerous developments touching on advertising law, including issues related to health matters, the FTC, and data privacy.
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Doritos Cool Ranch — Lessons Learned at the Ranch
Event Recaps November 16, 2021Leveraging a famous hip-hop artist, a well-known 20th century actor, and the biggest song of 2019, Doritos took to the biggest stage in advertising — the Super Bowl — to re-introduce its Cool Ranch flavor to consumers who had begun to turn away from the once-popular product.
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Hot Topics in Children’s Advertising and Privacy
Event Recaps November 16, 2021From connected toys to child influencers, from social media to streaming services and AR/VR technology, this session covers the hottest topics in children's advertising and privacy.
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How Successful Brands Create Video Content for YouTube
Event Recaps November 16, 2021Learn valuable approaches for marketing through the online video platform.
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How to Negotiate Agency Client Agreements
Event Recaps November 16, 2021In this session, learn more about negotiating agency client agreements.
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Key False Advertising Litigation Developments
Event Recaps November 16, 2021This session will address significant decisions over the past year in the Lanham Act and consumer fraud class action cases, as well as challenges before the National Advertising Division (NAD) and appeals before the National Advertising Review Board (NARB).
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Legal Year in Review: Sweepstakes, Contests, Privacy, and Digital and Social Media
Event Recaps November 16, 2021Lawyers Linda Goldstein and Amy Mudge of the law firm BakerHostetler examined legal developments that emerged in 2021.
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Legislative Year in Review
Event Recaps November 16, 2021In this session, get an overview of important legislation over the past year at both the federal and state levels.
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Loyalty Programs
Event Recaps November 16, 2021This session will discuss the laws that regulate loyalty programs, including consumer protection, sweepstakes, anti-money laundering, commercial co-ventures, privacy, antitrust, and even civil rights, as well as recent litigation and enforcement involving these popular and effective promotional programs.
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Major Sports Sponsorship Deals
Event Recaps November 16, 2021This session will cover issues around major sports sponsorship deals.
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Mobile Payments — Data Use, Obligations, Credit Card Authentication
Event Recaps November 16, 2021In this session, learn more about the legal issues surrounding mobile payments.
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Music Licensing: Session Presentation
Event Recaps November 16, 2021During this informative session we will explore a general overview of music licensing, new trends in music on-demand service models as well as the different types of music-related licenses available.
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Price and Advertising
Event Recaps November 16, 2021Legal experts covered pricing and sales advertising laws, outlining ongoing and emerging issues within the space, as well as some recent examples of cases related to price advertising laws. Topics included bait and switch pricing, hidden fees, the pink tax, and automatic subscription billing.
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The Advertising Lawyer and the Terrible, Horrible, No Good, Very Bad Year
Event Recaps November 16, 2021Alexander is back. As if a bad day wasn’t enough, what a year he’s been through. In this session, we’ll talk about key contractual clauses and other tips that helped our burnt-out advertising lawyer make it through a bad year and what he’s planning on relying on in the year to come.
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The Future State of Advertising: Ad Tech Developments and Privacy-Enhancing Technologies
Event Recaps November 16, 2021Loeb & Loeb LLP outlined some of the ways emerging ad technology can help brands and their legal teams remain compliant with new and sometimes inconsistent legal requirements, enhancing consumer privacy while still effectively targeting consumers with relevant ads.
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Walmart’s Focus on DEI in Production and Creative
Event Recaps November 16, 2021Marketers from Walmart outlined an internal roadmap Walmart designed to help achieve its DEI goals and discussed the brand’s recently established DEI creative review board, which provides feedback on production and creative for every single campaign the brand develops.
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“Natural” Advertising Claims: Lessons from Developments in Consumer Class Actions
Event Recaps November 15, 2021This breakout session will present an update on "natural" claim litigation in consumer class actions, with a focus on the ways in which courts and the plaintiffs' bar treat "natural" claims on personal care products and food and beverages differently.
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