How the 2020 Presidential Election Has Affected Advertising | Leading Edge | Industry Insights | All MKC Content | ANA

How the 2020 Presidential Election Has Affected Advertising

Election seasons are a pivotal and challenging time for brands. Finding the right cadence, tone, and ability to engage and connect with consumers is a hard balance to achieve. It’s far easier to isolate and alienate consumers than it is to speak authentically on a universal level.