Event Soundbites
-
Privacy for America: A Bold New Paradigm for a National Law
Event Soundbites November 4, 2019An industry coalition is laying the groundwork for a single national standard for data privacy and security.
view -
Building a Brand: When Tech and Lifestyle Collide
Event Soundbites October 5, 2019For Postmates, bridging brand building and growth starts with understanding customers.
view -
Creating Impact in a Fast-Moving, Skeptical Youth Culture Landscape
Event Soundbites October 5, 2019Major challenges for Truth Initiative are building relevancy and connecting the dots with things consumer care about.
view -
Leveraging Culture, Creativity, and Courage for Transformation and Growth
Event Soundbites October 5, 2019American Family Insurance applied the power of the word “and” in moving to the next level of growth.
view -
Overview of 2019 ANA Masters of Marketing Week
Event Soundbites October 5, 2019In this video, get a three-minute overview of the 2019 ANA Masters of Marketing Week.
view -
Reinventing the Marketing Playbook
Event Soundbites October 5, 2019Avocados from Mexico’s primary marketing mission is to drive category growth and value, with a focus on handheld consumption.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Andrea Brimmer, Ally
Event Soundbites October 5, 2019In this video, Mastercard’s Raja Rajamannar discussed why Latinx consumers present brands with a huge business opportunity.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Thomas Burkhardt, Marcho Eyewear
Event Soundbites October 5, 2019In this video, Marcho Eyewear CMO Thomas Burkhardt discussed how Instagram and influencers help reach fragmented audiences.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and David Gitter, World Poker Tour
Event Soundbites October 5, 2019In this video, World Poker Tour Chief Marketing Officer David Gitter talked about how poker brings together people from diverse backgrounds.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Doug Zarkin, Pearle Vision Luxottica
Event Soundbites October 5, 2019In this video, Doug Zarkin, Pearle Vision Luxottica Chief Marketing Officer, discussed the importance of language versus insights when trying to engage Latinx consumers.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Meredith Verdone, Bank of America
Event Soundbites October 5, 2019In this video, Bank of America Chief Marketing Officer Meredith Verdone discussed how the brand engages Latinx consumers through their aspirations.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Raja Rajamannar, Mastercard
Event Soundbites October 5, 2019In this video, Mastercard’s Raja Rajamannar discussed why Latinx consumers present brands with a huge business opportunity.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Rishad Tobaccowala, Publicis Groupe
Event Soundbites October 5, 2019In this video, Rishad Tobaccowala, Publicis Groupe Chief Growth Officer, spoke about the spending power of Latinx consumers and their influence in culture.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Sean Moran
Event Soundbites October 5, 2019In this video, Mark Consuelos and Sean Moran discussed Pluto TV’s strategy to reach Latinx consumers.
view -
Viacom Ad Solutions CMO Interviews: Mark Consuelos and Steven Wolfe Pereira, Encantos Media
Event Soundbites October 5, 2019In this video, Encantos Media's Steven Wolfe Pereira discussed the impact of Latinx consumers on the American economy.
view -
2019 ANA Masters of Marketing Week — Friday in One Minute
Event Soundbites October 4, 2019Get highlights from day three of the 2019 ANA Masters of Marketing Conference in one minute.
view -
A Futurist Prepares for the Future
Event Soundbites October 4, 2019To think like an insightful futurist, you have to challenge the status quo by tapping into trends.
view -
Built to Suck
Event Soundbites October 4, 2019A survivalist mentality and being adaptable to change are vital to thriving at a time when big business is inhibiting growth.
view -
Gary Vee on the Current State of Consumer Behavior
Event Soundbites October 4, 2019It’s critical for marketers to understand the context of the new platforms in order to create effective strategies.
view -
How Humanizing a Brand Can Change the Game
Event Soundbites October 4, 2019Anheuser-Busch is driving brand growth by putting people first.
view