Case Studies

Momentum, NC
B2 Awards September 1, 2020
The Economic Development Partnership of North Carolina wanted to build brand awareness and preference for North Carolina to drive qualified business leads from key industries.
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On The Move Magazine
B2 Awards September 1, 2020
By becoming a source of perspective, advice, and education, Honeywell Intelligrated’s On The Move magazine helped customers make sense of the noise facing their industry.
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Peninsula: You do your thing. We'll take care of your HR.
B2 Awards September 1, 2020
Peninsula adopted a data-first, digital-only approach to connect with a niche but extremely diverse audience and raise brand awareness.
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People Are More Than Just Numbers
B2 Awards September 1, 2020
Insperity created a series of TV spots portraying a world in which employees are literally treated like numbers, Illustrating the point that when employees are treated like people instead, there is a positive impact on the culture and the bottom line.
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Pioneering New Tech Activations on LinkedIn
B2 Awards September 1, 2020
J.P. Morgan pioneered new alpha and beta technology on LinkedIn through organic and paid content experiences to connect with key business audiences, deepen relationships, generate leads, and build brand affinity.
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Pitch to Win
B2 Awards September 1, 2020
“Pitch to Win,” a competition for small business owners, generated awareness for Nationwide's small commercial products and positioned Nationwide as a company that supports small business owners.
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Powering Partnerships
B2 Awards September 1, 2020
To engage decision-makers in strategic conversations, Hitachi Vantara created an insight-driven ABM campaign that delivered fully bespoke messaging for every individual.
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Print Manifesto
B2 Awards September 1, 2020
The Conscious Advertising Network created six manifestos promoting ethical advertising.
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Project Minimize
B2 Awards September 1, 2020
USG Boral, a global leader in construction and manufacturing, used a new print ad campaign with innovative perspective and composition while ensuring communication of the product reason to believe (RTB).
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Propelling A Startup Into A $100 Million DTC Lending Brand
B2 Awards September 1, 2020
Facing extreme competition, a niche audience and consumer stigmatization, Lendly built and executed a revolutionary go-to-market plan that quickly engaged with its audience and delivered over 60,000 loans to those most deserving and in-need.
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Radius Targeting To Niche Audiences
B2 Awards September 1, 2020
Nationwide targeted National Association of Plan Advisors (NAPA) conference attendees through prominent digital out-of-home (OOH) boards surrounding the event and via display media on their mobile devices.
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Raise The Game, Be Monumental
B2 Awards September 1, 2020
Monumental Sports and Entertainment launched a new brand purpose, positioning, website and identity with a fully integrated advertising campaign.
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RapidScale: Raise Your Expectations
B2 Awards September 1, 2020
A new messaging platform and revamped website helped define RapidScale's true value in empowering users to expect more from the company’s technology, systems and customer experience.
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Real Estate Agent Campaign
B2 Awards September 1, 2020
Seeking to create a robust and active channel partner community of real estate agents, Unison HomeBuyer enacted an integrated marketing campaign which used a cross-channel, behavior-based journey coordinated in funnel stages.
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Reinvigorating Cross-Sell with Email
B2 Awards September 1, 2020
To boost floundering cross-selling, and to modernize the marketing department, First Midwest Bank formed a cross-functional team that could implement agile marketing.
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Reputation.com 2019 Auto Reputation Report
B2 Awards September 1, 2020
Reputation.com’s 2019 Auto Reputation Report revealed reputation management as the key to excellent customer experience and revenue growth.
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SafeTug 360⁰ Experience
B2 Awards September 1, 2020
TM&I launched its software aid, SafeTug, with an experiential content piece, using an integrated paid, owned and earned media strategy and automated marketing to convert awareness into ROI.
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Save Creative Soul
B2 Awards September 1, 2020
To encourage present and future employees to fight for their creative soul, Stein IAS staged its first-ever agency musical for an omnichannel campaign which included sponsorship of the Chip Shop Awards.
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Save the Day Business Programs
B2 Awards September 1, 2020
SDG&E’s campaign encouraged business owners to become “energy heroes” by going to the website to pick a demand response program that fits their needs, saving energy, money, and the environment in the process.
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Simplify Your Brand Under One Platform
B2 Awards September 1, 2020
Broadridge re-launched its portfolio of 23 data and analytics products as a holistic offering under a single platform.
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