From “The Park Bench” to Best in Show: Q&A with Aflac’s Jared Martin | Pulse | Industry Insights | All MKC Content | ANA

From “The Park Bench” to Best in Show: Q&A with Aflac’s Jared Martin

ANA sat down with Jared Martin, director of The Aflac Studio, as he prepares a behind-the-scenes look at “The Park Bench” at the 2024 ANA In-House Agency Conference, taking place from May 14-16 in Carlsbad, California. Here, Jared talks about the inspiration behind his team’s award-winning film, the importance of collaborating with external partners, and how to inspire creatives whether they are producing an animated film or more traditional marketing materials.