Event Video
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Overview of the 2019 ANA Advertising Law & Public Policy Conference
Conference Highlights March 20, 2019Get a two-minute overview of the 2019 ANA Advertising Law & Public Policy Conference.
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2019 ANA Advertising Law & Public Policy Conference — Opening Remarks
Conference Session Videos March 19, 2019ANA Chief Executive Officer Bob Liodice delivered the opening remarks at the 2019 ANA Advertising Law & Public Policy Conference.
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Advertising in the Washington Labyrinth
Conference Session Videos March 19, 2019In this video, ANA's Dan Jaffe provided an update on important advertising and marketing legislative, regulatory, and legal issues.
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Establishing Trust in Influencers and Third Parties
Conference Highlights March 19, 2019In a real-time social media world, marketers have to provide “micro”-influencers with guidelines to minimize risk.
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Establishing Trust in Influencers and Third Parties
Conference Session Videos March 19, 2019In this video, a panel explored the contractual and practical steps advertisers can take to help minimize risk when working with influencers and establishing event sponsorships.
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Global Advertising in a Turbulent Marketplace
Conference Session Videos March 19, 2019In this video, members of the Global Advertising Lawyers Alliance (GALA) provided key insights into regions and countries undergoing dramatic change, and discussed ways to successfully advertise in a turbulent global marketplace.
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Trust The Process? The Challenger's Perspective to Policing Competitors' Advertising Claims
Conference Highlights March 19, 2019Unilever considers the impact on its business and innovations before challenging competitors’ claims.
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Trust The Process? The Challenger's Perspective to Policing Competitors' Advertising Claims
Conference Session Videos March 19, 2019In this video, a panel discussed trends at NAD, the impact of recent changes to ASRC procedures, proposals for continued improvement, and the advertiser’s responsibility when it comes to building trust in industry self-regulation.
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Why Strategy (vs. Technology) Should Lead the Way
Webinar Rewinds March 19, 2019In this webinar, learn why strategy is primary to tech, get approaches to creating a sound channel strategy, and leave with ideas of how to get started.
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Bank of America’s In-House Agency Experiments with Agile
Conference Session Videos March 15, 2019In this video, learn how Bank of America’s in-house creative agency, Enterprise Creative Solutions (ECS), implemented an Agile workflow, resulting in increased speed to market and internal collaboration.
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Chobani: Building an In-House Agency from Scratch
Conference Highlights March 15, 2019In 2016, Chobani recruited Leland Maschmeyer as their Chief Creative Officer to build an internal creative capability from scratch. In this video, learn how what began as an effort to bring creativity in-house quickly grew into a re-imagination of more than just campaigns.
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Chobani: Building an In-House Agency from Scratch
Conference Session Videos March 15, 2019In this video, Chobani’s Leland Maschmeyer shared the challenges of building an in-house creative agency.
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Hatching Creative at Cisco
Conference Highlights March 15, 2019Cisco’s in-house agency is responsible for setting the tone of the brand experience and personality.
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Hatching Creative at Cisco
Conference Session Videos March 15, 2019In this video, hear about how Cisco’s in-house agency, The Hatch, brought cohesion and efficiency to the brand.
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Overview of the 2019 In-House Agency Conference
Conference Highlights March 15, 2019Get a two-minute overview of the 2019 In-House Agency Conference.
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Risk Management for In-House Agencies
Conference Session Videos March 15, 2019In this video, leaders at Reed Smith and Boston Consulting Group discussed common risks associated with in-house agencies and reviewed risk-management best practices.
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Agencies and the Velocity of Change
Conference Session Videos March 14, 2019In this video, panelists advised brands contemplating a reallocation of the responsibilities that they share with agencies.
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Avoid Data Disruption: How Brands Can Future-Proof Their Analytics
Webinar Rewinds March 14, 2019In this webinar, experts from Flashtalking covered how the reduced transparency of walled gardens may impact your advertising, options for future-proofing your digital marketing strategy, and what we can learn from European advertisers affected by GDPR.
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Be More Wonderful
Conference Session Videos March 14, 2019With a little courage and just a few key rules, any brand can build a wonderful in-house agency worthy of admiration and jealous sniping.
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Combining Curiosity and Creativity Within a Fortune 100 Company
Conference Highlights March 14, 2019Client empathy, avoiding complacency, and recognizing the importance of your team are critical to in-house agency success.
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