Event Video
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Mitsubishi Drives Customer Experience to Improve Business Outcomes
Webinar Rewinds August 14, 2019Learn how Mitsubishi created a connected customer journey across online and offline interactions in order to improve customer experience and achieve business outcomes.
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Unified Analytics — What Is It and How Does It Make Your Marketing Better?
Webinar Rewinds August 7, 2019Measure your marketing and increase your ROI: sounds simple. Yet the more you investigate the data, methodologies, approaches, business silos, and technology to deliver the definitive answer to all of your C-suite and marketing department stakeholders, the more complex the problem becomes.
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Programmatic Marketing for Nonprofits
Webinar Rewinds August 5, 2019This webinar provided an introduction to the essential elements of programmatic marketing and how it has evolved.
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The Social Media Hangover: How Brands Can Break Through the Digital Detox
Webinar Rewinds August 1, 2019Fullscreen’s first-ever culture report explores the reality and ramifications of “The Social Media Hangover,” a pressing phenomenon born out of our addiction to our screens.
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How AI Is Transforming Advertising and What You Should Do About It
Webinar Rewinds July 31, 2019In this webinar, learn how B2C marketers can cut through the hype of AI’s role and value in advertising, and get practical advice on how to make the most of the solutions available today while preparing for an increasingly AI-driven advertising future tomorrow.
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ANA Privacy Update
Conference Session Videos July 26, 2019Privacy and data security are currently ANA’s number one government relations issue. In this video, get an update on the status of this issue and projection of likely further developments.
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Brand Experiences that Spark Engagement
Event Soundbites July 26, 2019Organic Valley uses digital and social media to connect the farmers in its cooperative to consumers.
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Brand Experiences that Spark Engagement
Conference Session Videos July 26, 2019In this video, Organic Valley explained some of the ways in which it strives to cultivate an intimate connection between its consumers and the farmers who make up its dairy cooperative.
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How American Express Leveraged Data to Guide Influencer Marketing
Event Soundbites July 26, 2019American Express has a proprietary scorecard for selecting the right social influencers for its brand.
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Overview of the 2019 Digital & Social Media Conference
Event Soundbites July 26, 2019In this video, get a two-minute overview of the 2019 Digital & Social Media Conference.
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Paving the Path to Digital In-House Success
Event Soundbites July 26, 2019For in-house digital media to be successful, it has to be embedded in the brand team.
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Paving the Path to Digital In-House Success
Conference Session Videos July 26, 2019In this video, Bayer broke down the organizational choices that, when examined preemptively and thoughtfully, will pave the path to in-house success.
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2019 Digital & Social Media Conference — Opening Remarks
Conference Session Videos July 25, 2019ANA CEO Bob Liodice delivered the opening remarks at the 2019 Digital & Social Media Conference.
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Blockchains in the New Era of Privacy
Conference Session Videos July 25, 2019In this video, Dustin Engel, general manager of corporate development at PMG, discussed how blockchains can help to maintain consumer privacy and support the future of a free, ad-supported internet.
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Deliver Value Beyond Savings: Helping Marketing Achieve Objectives Using Optimized Agency Management
Webinar Rewinds July 25, 2019In this webinar, Decideware and LinkRFx shared how to move up the value pyramid to deliver more strategic value.
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Domino’s: From Bad Pizza to Machine Learning
Event Soundbites July 25, 2019Domino’s digital strategy is driven by embracing new technologies, challenging everything, and being prepared for innovation.
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Domino’s: From Bad Pizza to Machine Learning
Conference Session Videos July 25, 2019In this video, Domino’s shared the story of its brand transformation and how embracing innovation led it to create its most recent campaign, “Points for Pies,” which leveraged AI and celebrated the love of pizza around the nation.
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How AI Is Transforming Advertising and What You Should Do About It
Conference Session Videos July 25, 2019Learn how B2C marketers can cut through the hype of AI’s role and value in advertising and get practical advice on how to make the most of the solutions available today while preparing for an increasingly AI-driven advertising future tomorrow.
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How Sephora Creates Digital Content that Sparks Engagement
Event Soundbites July 25, 2019Sephora is using audience engagement to build a squad of social influencers.
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Jack in the Box — From Noobs to Pros: How to Ingratiate Your Brand with Gamers
Event Soundbites July 25, 2019Jack in the Box is tapping into the growth of esports by building long-term connections with gamers.
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