Event Video

The Current State of Marketing According to Gary V.
Conference Highlights April 12, 2019
The big question facing media is brands’ ability to produce enough relevant creative to take advantage of proliferating platforms.
view
The Current State of Marketing According to Gary V.
Conference Session Videos April 12, 2019
In this video, Gary Vaynerchuk, chairman of VaynerX and CEO at VaynerMedia, offered his take on the current and future trends in the marketing and advertising industry.
view
2019 ANA Media Conference — Opening Remarks
Conference Session Videos April 11, 2019
ANA CEO Bob Liodice delivered the opening remarks at the 2019 ANA Media Conference.
view
Empower Your Advertising Strategy by Tapping into the Top Three Industry Trends
Webinar Rewinds April 11, 2019
This webinar will help you better understand the opportunities of the top ad technologies and trends, and how you can drive strategies and objectives.
view
Implementing a New Media Supply Chain
Conference Highlights April 11, 2019
It’s time for the industry to create a new media supply chain that has quality, civility, transparency, and control built into it.
view
Implementing a New Media Supply Chain
Conference Session Videos April 11, 2019
In this video, Marc Pritchard, chief brand officer at Procter & Gamble, outlined a new media supply chain to address privacy and data issues.
view
In-House Media 101
Conference Highlights April 11, 2019
Bringing media services in-house can enhance the agency/client relationship by aligning expertise to boost efficiency.
view
Mars Inc.’s Mission to Media Transformation
Conference Highlights April 11, 2019
Curiosity, courage, and collaboration are the key drivers in transforming an organization’s global media agenda.
view
Mars Inc.’s Mission to Media Transformation
Conference Session Videos April 11, 2019
In this video, Mars shared its experience of driving meaningful change and innovation to deliver on a global media transformation agenda.
view
Media Trends to Keep an Eye on in 2019
Conference Session Videos April 11, 2019
In this video, Charlie Chappell of the Hershey Co. provided an overview of the current state of the media landscape, including the trends he believes are most important for marketers to keep an eye on and how he is developing approaches to address them. In this video, Hershey's Charlie Chappell provided an overview of the current state of the media landscape including the trends he believes are most important for marketers and how he is evolving approaches at Hershey to address them.
view
State of Media 2019 — Trends to Watch
Conference Highlights April 11, 2019
Having too many marketing and media silos in your company can prevent you from making connections that unlock growth.
view
Trends for Marketers to Watch
Conference Highlights April 11, 2019
The creator of the LUMAscape forecasts declining clutter in the digital media and marketing ecosystem.
view
Trends for Marketers to Watch
Conference Session Videos April 11, 2019
In this video, LUMA Partners’ Terry Kawaja discussed three trends relevant to marketers: The success of direct-to-consumer brands, the enrichment of the marketing capabilities offered by media publishers, and the rising need for more attentive stewardship of first-party data.
view
Data-Driven Television
Conference Session Videos April 10, 2019
In this video, the CEO of AT&T’s advertising business answered questions about the future of television advertising.
view
Five Ways to Engage Gen Z for Life
Webinar Rewinds April 10, 2019
In this webinar, Mark Beal, author and professor of Public Relations and Marketing at Rutgers University, shared insights directly from the minds and mouths of Gen Z on how to effectively engage them.
view
Taco Bell Invests in Media to Build its Business
Conference Highlights April 10, 2019
Taco Bell uses a single view of audiences as a North Star in working with media partners.
view
Voice Technology for Marketers
Conference Session Videos April 10, 2019
In this video, the digital agency 360i discussed its use of voice technology to support the marketing efforts of its client Roto-Rooter.
view
Customer Experience: How to Create Value and Build Your Brand Through Event Education
Webinar Rewinds April 3, 2019
How do you ensure that event education, including workshops, seminars, forums, panels, and general sessions, is providing value to both the attendees and your brand? In this webinar, Jeff Youngs, Executive Producer at GES Events, revealed the true value of attendee education.
view
Snackable Content Strategies to Win with Gen Z
Webinar Rewinds April 3, 2019
In this webinar, discover ways your organization can navigate, and more importantly, prioritize and quantify Gen Z's influence to increase sales and profits.
view
The State of Email Teams
Webinar Rewinds March 28, 2019
In this webinar, learn how to differentiate your email strategy from competition by focusing on building a strong and efficient team and get insights into the tools email teams use to increase their efficiency and productivity such as collaboration tools, shared calendars, and more.
view