The People v. Sephora: How the First California Consumer Privacy Act Enforcement Decision Could Influence Your Advertising Activities | Conference Session Videos | Event Video | All MKC Content | ANA

The People v. Sephora: How the First California Consumer Privacy Act Enforcement Decision Could Influence Your Advertising Activities

In this video, get an overview of lessons learned from the California Office of the Attorney General (OAG) enforcement action against Sephora and an understanding of how your company may need to adapt its marketing methods to comply with the CCPA and avoid the OAG’s scrutiny.