AARP Harnesses the Spending Power of Consumers Aged 50 and Older | Conference Session Videos | Event Video | All MKC Content | ANA

AARP Harnesses the Spending Power of Consumers Aged 50 and Older

In this video, AARP's Chief Communications and Marketing Officer Martha Boudreau discussed the critical need for businesses to break down internal barriers and embrace older consumers as a vital part of their diversity and inclusion strategies.