Deepfakes, Real Threat: Understanding Synthetic Media, Disinformation, and Brand Risk in the New Era of AI | Conference Session Videos | Event Video | All MKC Content | ANA

Deepfakes, Real Threat: Understanding Synthetic Media, Disinformation, and Brand Risk in the New Era of AI

In this video, hear about how YouTubers, TikTokers and everyday consumers will have the power to create incredibly realistic content that puts brands in the absolute worst of imaginary contexts as AI democratizes content creation.