Nestle’s La Vie Launched an Omnichannel and Experiential Campaign to Support the Well-Being of Urban Vietnamese Youth’s | Smarties Awards | Other Awards Programs | Case Studies | All MKC Content | ANA

Nestle’s La Vie Launched an Omnichannel and Experiential Campaign to Support the Well-Being of Urban Vietnamese Youth’s

Nestle’s La Vie created an omnichannel campaign culminating in a branded multi-sensory experience to engage young urban consumers, support their well-being, and drive double digit sales.