Unraveling the Mysteries of CDPs: Data Sources, Access, and the Quest for Truth | Webinar Rewinds | Event Video | All MKC Content | ANA

Unraveling the Mysteries of CDPs: Data Sources, Access, and the Quest for Truth

In the era of data-driven marketing, (CDPs) have emerged as indispensable tools for businesses seeking to understand and engage their customers on a deeper level. In this webinar, speakers tackled one of the most pressing concerns surrounding CDPs: their status as the ultimate source of truth.