Which Minorities Do We Forget When We Say 'Multicultural'? | Pulse | Industry Insights | All MKC Content | ANA

Which Minorities Do We Forget When We Say 'Multicultural'?

In 2021, the ANA’s Multicultural Excellence Awards added a new category, recognizing important work in marketing to “Rising Multicultural Segments.” The inaugural winners in the category highlighted the power of marketing to reach a wide variety of communities, elevating representations of their members and even contributing to their bodily safety.