PepsiCo Foods' Strategy for Navigating a Content-Driven Landscape | Event Recaps | All MKC Content | ANA

PepsiCo Foods' Strategy for Navigating a Content-Driven Landscape

James Clarke from PepsiCo and Amy O'Harra from Popular Pays shared insights on how PepsiCo's in-house agency stays culturally relevant and creative in their social and influencer campaigns across multiple brands.