Toyota 2020 Holiday Ad Inspires Hispanics to Cherish Even the Smallest of Journeys | Multicultural Excellence Awards | Active ANA Awards Programs | Case Studies | All MKC Content | ANA

Toyota 2020 Holiday Ad Inspires Hispanics to Cherish Even the Smallest of Journeys

Keying in on the insight that American Hispanics were forced to be away from their families more than other demographics due to an inability to work from home during the pandemic, Toyota created a holiday ad that highlighted the importance of taking even small journeys with loved ones.