Playbooks & Tools
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Online Hate Cheat Sheet
Tools January 1, 2025Use this cheat sheet to learn about online hate and what you can do about it at your company.
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Optimizing Asset Management for Sales Success Guide
Tools January 1, 2025The purpose of this How-To Guide is to provide Modern Marketers with a clear understanding of how to effectively use Asset Management Systems as a Sales Enablement tool.
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Organizational Chart Template
Tools January 1, 2025We created the Organizational Chart Template to help you build a map of your company's organizational reporting relationships.
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Organizational Culture Plan Methodology
Playbooks January 1, 2025Use this Toolkit to enhance the culture of your marketing organization.
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Organizational Models for Marketing
Tools January 1, 2025Review the Organizational Models for Marketing framework to evaluate the different positions required to run a world-class marketing team.
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Participant Profile Form
Tools January 1, 2025Use this tool to retrieve vital information from participants that will be engaging in your focus group.
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Partnership Application Form
Tools January 1, 2025A form to standardize your organization's partnership application process.
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Partnership Development Tracking Tool
Tools January 1, 2025A tool to help you track a prospective partnership program.
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Partnership Marketing Agreement
Tools January 1, 2025A template to create a partnership marketing agreement between your organization and a partner.
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Partnership Marketing Assessment
Tools January 1, 2025Use this tool to assess your organization's partnership marketing processes and capabilities.
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Partnership Marketing Evaluation Matrix
Tools January 1, 2025A matrix to compare your potential marketing partners.
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Partnership Marketing Maturity Assessment
Tools January 1, 2025Use this tool to assess your organization's partnership marketing processes and capabilities.
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Partnership Marketing Strategy Scorecard
Tools January 1, 2025Use this to document your objectives, initiatives, measures, and targets for the next 12-18 months.
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Performing Exploratory Research
Tools January 1, 2025Read this guide to learn how to begin any market research effort and how to conduct exploratory research successfully.
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Personalization System RFP Template
Tools January 1, 2025Use this tool to help you design a Request for Proposal (RFP) for a Personalization platform.
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Personalization Vendor Evaluation
Tools January 1, 2025Use this matrix to compare Personalization platforms based on your requirements.
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Personalization Vendors Matrix
Tools January 1, 2025Use this matrix to obtain information about key vendors in the Personalization technology space.
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Pinterest Implementation Checklist
Tools January 1, 2025A checklist to ensure the success of your Pinterest marketing program.
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Positioning Statement Worksheet
Tools January 1, 2025A worksheet to define a positioning statement that describes your product and its differentiation.
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Post Project Evaluation Template
Tools January 1, 2025A framework to measure completed projects based on 8 key aspects.
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