Blockchain
With its ability to independently verify transactions with 100% accuracy, blockchain technology has the potential to make concerns about ad spend transparency a thing of the past.
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Greetings from the Blockchain
B2 Awards May 29, 2019TD Ameritrade’s ad is a first of its kind in many ways. It’s the first permanent media placement, the first ad designed and executed using cryptocurrency transactions, and the first use of the blockchain as a media platform.
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Five Ways Blockchain Can Help Fix the Broken Online Advertising Ecosystem
Webinar Rewinds March 20, 2019In 2018, there was a lot of hype regarding blockchain’s potential impact on advertising. Fast forward to today, many companies are starting to deliver on their promises. Donny Dvorin, GM of Never Stop Marketing Research, helps you navigate the current landscape.
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