Navigating the EU AI Act: A Guide for Marketers and Privacy Professionals | Leading Edge | Industry Insights | All MKC Content | ANA

Navigating the EU AI Act: A Guide for Marketers and Privacy Professionals

The European Union (EU), much as it did with GDPR six years ago, is about to lead the way and set a new global standard with the EU AI Act. This landmark legislation is designed to ensure consumer protection and transparency in AI systems, making it essential for marketers and privacy professionals to understand and prepare for its implications.