Is Nike "Just Doing It" with Recapturing Sales During the Olympics? | Leading Edge | Industry Insights | All MKC Content | ANA

Is Nike "Just Doing It" with Recapturing Sales During the Olympics?

Nike’s 2024 summer Olympics campaign, “Winning Isn’t for Everyone” fuels the mindset that you must be relentlessly driven by the idea of winning. Nike makes a bold statement that elite athletes’ desire to win is the main determination in bringing home a gold medal.