What Fashion Marketers Need to Consider When Expanding Their Affiliate Programs Internationally | Leading Edge | Industry Insights | All MKC Content | ANA

What Fashion Marketers Need to Consider When Expanding Their Affiliate Programs Internationally

As so many companies can attest, affiliate and partner marketing programs can generate tremendous ROI and serve as a core monetization method within a company’s broader portfolio. One way to make the most of this opportunity is to expand such efforts in a multinational capacity. This global orientation is especially useful for the aspirational fashion marketer — namely those inclined to follow the playbook of luxury brands who’ve gone all in on partnership marketing.