Sold Out: How a B2B Influencer Brand Trip Drove Unprecedented Demand | Event Recaps | All MKC Content | ANA

Sold Out: How a B2B Influencer Brand Trip Drove Unprecedented Demand

Learn how the IDEAL marketing team concepted an influencer brand trip and corresponding content plan to help drive buzz around these new product launches. This session offered insight into how influencers can be just as effective in B2B marketing as in B2C marketing, even on a low budget.