How The Container Store Won Back-to-School with Mobile Wallet | Smarties Awards | Other Awards Programs | Case Studies | All MKC Content | ANA

How The Container Store Won Back-to-School with Mobile Wallet

To stay ahead of the competition, The Container Store focused on amplifying its digital-first strategy and updating its loyalty program to target college-aged students and their parents during the back-to-school season, leveraging a custom app with mobile wallet compatibility to attract and retain more customers.