Playbooks & Tools
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Sales Enablement Benchmark Report
Tools January 1, 2024In August 2013, Demand Metric conducted a benchmarking study that reveals what Sales Enablement does in firms where it's effective, how it's staffed, measured & managed and best practices to improve the effectiveness of your own Sales Enablement function.
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Sales Enablement Readiness Assessment
Tools January 1, 2024Use this tool to help you measure your organization's readiness for a Sales Enablement initiative.
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Sales Enablement Roles Matrix
Tools January 1, 2024A roles matrix to help you organize your sales enablement efforts.
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Sales Enablement Skills Assessment
Tools January 1, 2024This self-assessment tool will help you understand your employees sales enablement skill set.
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Sales Experience Quality Benchmark Report
Tools January 1, 2024In a July 2014 study sponsored by Showpad, Demand Metric explored the impact of "bad" sales interactions, or poor performing sales conversations, to understand how they affect sales opportunities and overall revenue.
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Sales Support Effectiveness Survey
Tools January 1, 2024A survey to benchmark and collect data for sales support effectiveness.
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Scrum Master Checklist
Tools January 1, 2024Use this Agile Marketing tool to quickly review how well your team is doing.
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Selecting an Org Structure for Marketing
Tools January 1, 2024This How-To Guide was designed to help you understand what the common Marketing organizational charts look like, the pros and cons of each structure, and how to select the best org structure for your company.
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SEO Framework
Tools January 1, 2024Use this modern SEO framework to define the activities required to successfully create, plan, and execute a Search Engine Optimization plan.
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SEO Keyword Database
Tools January 1, 2024Use this template to gather information on the keywords that you are targeting.
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SEO Keyword Value Estimator
Tools January 1, 2024Use our SEO Keyword Value Estimator tool to calculate the profit opportunities on a target keyword, for each of the 10 organic positions on the first page of a search engine.
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SEO Marketing Benchmark Report
Tools January 1, 2024In a September 2014 study sponsored by Search Metrics, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.
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SEO Maturity Assessment
Tools January 1, 2024Use this to help you measure your organization's search engine optimization maturity.
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SEO System RFP Template
Tools January 1, 2024Use this tool to help you design a Request for Proposal (RFP) for a SEO platform.
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SEO Technology Overview
Tools January 1, 2024Our SEO Technology Overview highlights the Search Engine Optimization (SEO) technology space at a high-level.
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SEO Vendor Evaluation
Tools January 1, 2024Use this matrix to compare SEO platforms based on your requirements.
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Shopper Marketing Business Case
Tools January 1, 2024Use our Shopper Marketing Business Case to provide senior management with a use case for a Shopper Marketing program in your organization.
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Shopper Marketing Competition Tracking Database
Tools January 1, 2024Use our tracking database to keep tabs on what your competitors are doing from a shopper marketing perspective.
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Shopper Marketing Contest Best Practices Checklist
Tools January 1, 2024Use our checklist to ensure you are leveraging best practices for your shopper marketing contest.
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Shopper Marketing Coupon Best Practices Checklist
Tools January 1, 2024Use our checklist to ensure you are leveraging best practices for your shopper marketing coupon campaign.
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