Playbooks & Tools
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Holding Statement for Media Template
Tools January 1, 2024The Holding Statement for Media Template is an easy-to-use document when preparing your organization's initial response to any crisis.
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In-Depth Interview Guide
Tools January 1, 2024Use this template to create a plan and guidelines for conducting in-depth interviews to gain insight into a market research problem.
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In-House Agency vs. External Agency Model
Tools January 1, 2024Review the In-House Agency vs External Agency Model to evaluate the different options available when it comes to considering utilizing a mix of in-house and external agency resources.
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Influencer Comparison and Selection Tool
Tools January 1, 2024Use this template to compare influencers for an upcoming Influencer Marketing campaign.
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Influencer Contract Checklist
Tools January 1, 2024Use this checklist to ensure that you have conducted your due diligence before entering into a contract with an influencer.
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Influencer FTC Disclosure Due Diligence Checklist
Tools January 1, 2024Use this checklist protect your brand by ensuring that the influencers you leverage adhere to FTC guidelines.
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Influencer Marketing Campaign Metrics Dashboard
Tools January 1, 2024Use this template to define, track, and report your Influencer Marketing campaign metrics.
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Influencer Marketing Framework
Tools January 1, 2024Follow this simple framework to develop an Influencer Marketing program that supports your company’s goals and objectives.
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Influencer Marketing Goals and Objectives Template
Tools January 1, 2024A template to document your Influencer Marketing program and strategic marketing/business objectives for the next 12-18 months.
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Influencer Marketing Platform Comparison Template
Tools January 1, 2024Use this template to compare solutions for managing and executing your Influencer Marketing program.
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Influencer Marketing Platform RFP Template
Tools January 1, 2024A template to create a request for proposal (RFP) for an Influencer Marketing platform.
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Influencer Marketing Risk Identification and Mitigation Template
Tools January 1, 2024Use this to document the risks associated with Influencer Marketing, assess their impact and probability, and develop risk mitigation plans.
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Influencer Marketing Service Provider RFP Template
Tools January 1, 2024A template to create a request for proposal (RFP) for an Influencer Marketing service provider.
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Influencer Usage Database
Tools January 1, 2024Use this template to track key information about the influencers that you have engaged or considered.
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Influencer Verification and Fraud Checklist
Tools January 1, 2024Use this checklist as a framework for verifying influencers before engaging with them.
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Instagram Implementation Checklist
Tools January 1, 2024A checklist to ensure the success of your Instagram marketing program.
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Kanban Chart
Tools January 1, 2024Use this Agile Marketing tool to organize and visually show the context for tasks.
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Key Account Reporting Tool
Tools January 1, 2024A template for providing a high-level status report for each of your key accounts.
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Key Audience and Groups Crisis List Template
Tools January 1, 2024The Key Audience and Groups Crisis Template helps your organization organize which groups they will be responding to.
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Key Audience and Groups Questions Template
Tools January 1, 2024The Key Audiences and Groups Questions Template is designed to help your organization prepare for the questions that key groups will ask during a crisis.
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