Playbooks & Tools
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Driving SEO with Press Releases
Tools January 1, 2025This How-To Guide will explain how press releases can boost SEO efforts, how to write press releases for SEO, the pros and cons of doing so and conclude with an action plan on using press releases in your SEO efforts.
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Driving Value with Marketing Automation Best Practices Guide
Tools January 1, 2025Use this guide to understand what level of maturity your organization is at with marketing automation and how you can drive value with more advanced uses of your marketing automation system.
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Due Diligence Checklist
Tools January 1, 2025We created the Due Diligence Checklist to ensure your company does not miss anything during an acquisition.
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E-commerce Cheat Sheet
Tools January 1, 2025Use this cheat sheet to learn about marketing's role in e-commerce and how to overcome common pitfalls.
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E-commerce Checklist
Tools January 1, 2025Use this checklist to help you take a systematic approach to activating and growing e-commerce at your company.
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E-commerce Quick Win Package
Quick Wins January 1, 2025ANA's E-commerce Quick Win package includes a high-level cheat sheet and a comprehensive, customizable checklist to guide you through every step of the way when activating and growing ecommerce at your company.
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Earned Value Analysis Template
Tools January 1, 2025Use this tool to help you measure project performance and progress by scope, schedule and cost.
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Editorial Calendar Template 2025
Tools January 1, 2025A report to track editorial calendar opportunities and their associated deadlines.
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Effective Email Marketing Campaigns
Tools January 1, 2025This guide provides practical advice for building effective email marketing campaigns.
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Effective Use of Instagram for Business
Tools January 1, 2025A guide to help you understand the key features of Instagram that are useful to businesses.
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Email Marketing Benchmark Report
Tools January 1, 2025In a January 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing email marketing success in the upcoming year.
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Email Marketing Maturity Model
Tools January 1, 2025Our Email Marketing Maturity Model was designed to help organizations with a roadmap for improving their Email Marketing capabilities.
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Email Marketing ROI Calculator
Tools January 1, 2025Use this tool to calculate results for email marketing campaigns.
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Email Marketing Solution Study
Tools January 1, 2025Our Email Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Email Marketing space.
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Email Marketing System RFP
Tools January 1, 2025Use this tool to help you design a Request for Proposal (RFP) for an Email Marketing platform.
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Email Marketing Vendor Evaluation
Tools January 1, 2025Use this template to compare email marketing solutions.
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Email Marketing Vendors Matrix
Tools January 1, 2025Use this matrix to obtain information about key vendors in the Email Marketing technology space.
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Employee Holiday Calendar 2025
Tools January 1, 2025Use the Employee Holiday Calendar to keep track of employee vacation days, personal days, and sick days.
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Employee Satisfaction Survey
Tools January 1, 2025A survey to determine how satisfied your employees are with your workplace.
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Enablement KM Maturity Assessment
Tools January 1, 2025Use this tool to measure your organization's enablement knowledge management (KM) capabilities.
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