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Sponsorship Marketing
ASK Answers February 2, 2023What are some trends and best practices for sponsorships?
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Going Dark: The Consequences of Pausing Ad Spend
ASK Answers January 18, 2023What happens if I pause or stop my ad spending due to extraordinary times?
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Can't Find What You're Looking For? Try the ASK Research Service.
ASK Answers December 6, 2022ANA members have access to a free team of researchers who are able to pull the best content and resources for your marketing challenges.
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NFTs & Marketing
ASK Answers December 6, 2022How can brands use NFTs in their marketing strategies?
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B2B Content Marketing
ASK Answers November 8, 2022What are best practices for B2B marketers getting into content marketing?
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Holiday and Seasonal Shopping
ASK Answers October 19, 2022What are some effective ways to connect with consumers during the holiday season?
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Agency Feedback and Performance Evaluation
ASK Answers October 12, 2022How can I give my agency effective, actionable feedback?
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B2B Customer Experience
ASK Answers September 21, 2022How can I create an effective B2B customer experience?
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Challenger Brands
ASK Answers September 20, 2022How do challenger brands succeed in becoming competitive leaders?
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Demand Generation
ASK Answers September 13, 2022How can I create a strong demand generation program?
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B2B Sales and Marketing Alignment
ASK Answers September 1, 2022How can I align my marketing and sales departments to improve leads and revenue?
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Lead Generation
ASK Answers August 10, 2022What are the best ways to generate leads for my business?
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How to Improve Lead Scoring
ASK Answers August 3, 2022How can I improve my lead scoring process to identify the strongest leads?
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Marketing Planning Amid Uncertainty
ASK Answers June 28, 2022How can marketers plan for uncertainty?
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Mental Health and the Marketing Industry
ASK Answers June 15, 2022How can marketers cope with burnout and stress?
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Product Marketing 101
ASK Answers April 25, 2022What is product marketing, and how can a brand do it well?
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Product Placement
ASK Answers April 12, 2022ANA’s Ask the Expert research service answers the question, “What does product placement look like in a world with influencers and streaming?"
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Marketing in the Metaverse
ASK Answers April 5, 2022ANA’s Ask the Expert research service answers the question, “How can my brand enter the world of marketing in the metaverse?"
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The Modern Marketing Capabilities Your Brand Needs
ASK Answers March 29, 2022ANA’s Ask the Expert research service answers the question, “What capabilities should a modern marketing organization have to be successful?"
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