ASK Answers
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Marketing Operations
ASK Answers April 3, 2024What are trends in marketing operations? How are marketing operations managed?
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Personalization Strategies
ASK Answers April 3, 2024How are marketers optimizing their personalization strategies, and how do consumers feel about them?
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Marketing Attribution
ASK Answers March 26, 2024How are marketers handling attribution approaches?
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B2B Email Marketing
ASK Answers March 20, 2024How does the B2B sector approach email marketing, and how best is it handled?
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Marketing to Moms
ASK Answers March 14, 2024How can my brand effectively connect with mothers?
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Direct Mail Marketing
ASK Answers March 13, 2024What are some trends and best practices for direct mail marketing?
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Email Marketing Trends and Best Practices
ASK Answers March 6, 2024What are trends and best practices in email marketing?
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Marketing to Women
ASK Answers March 6, 2024How can my brand effectively target and reach women with my marketing efforts?
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Brand Architecture
ASK Answers February 29, 2024What models can marketers consider when building a brand architecture?
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How to Write Successful Creative Briefs
ASK Answers February 28, 2024What makes for a great creative brief, and how do I write one?
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Salary Benchmarks & Hiring Trends
ASK Answers February 23, 2024What are current marketing salary benchmarks and hiring trends?
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Marketing to African Americans
ASK Answers February 22, 2024How can my brand connect with African American audiences?
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Subscription Marketing: Trends & Best Practices
ASK Answers February 15, 2024How has the subscription economy evolved, both from a consumer and a brand perspective? This issue of ASK Answers can help guide your team's subscription strategy.
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Analytics and Insights Teams: Structures and Roles
ASK Answers February 14, 2024How can I structure my organization to effectively leverage my analytics team?
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How to Manage Distinct Brand Assets
ASK Answers February 8, 2024How do I manage my brand’s distinctive assets, things like colors, fonts, and shapes?
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Consumer Trends in 2024
ASK Answers February 7, 2024How might consumers feel, shop, and behave in 2024?
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E-Commerce: Trends, Best Practices, and Examples
ASK Answers February 1, 2024How can I optimize my e-commerce marketing strategy?
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Marketing with Celebrity Spokespeople
ASK Answers January 31, 2024How can my brand effectively use a celebrity spokesperson?
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Brand Trust
ASK Answers January 24, 2024What is brand trust, and how do marketers successfully build it?
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Privacy, Data, and Consent: Consumer Attitudes
ASK Answers January 17, 2024How do consumers feel about how their personal data is managed online?
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