Improving Outcomes: How Clean Rooms Are Reshaping Customer Data Control | Webinar Rewinds | Event Video | All MKC Content | ANA

Improving Outcomes: How Clean Rooms Are Reshaping Customer Data Control

In 2024, a staggering 46% of marketers highlight control as the primary driver behind their clean room strategy. In this session, explore the latest trends in how advertisers are leveraging data while maintaining control over their customer records for safe and effective use in advertising campaigns.