Influencer Marketing Overview
Are you leveraging influencer marketing to grow your business? Today's consumers make brand decisions based on what friends, role models, and trusted sources recommend.
In order to fully harness its potential the ANA dives into the complexities of influencer marketing, such as influencer fraud, measurement, messaging, transparency, market reach, and brand safety, head-on with cutting-edge content, research and tools along with a prestigious community of over 1,600 marketing member companies.
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