SPEED TO SECOND GIFT – THE METRIC THAT WILL MAKE YOUR RETENTION SOAR! | Conference Highlights | Event Video | All MKC Content | ANA

SPEED TO SECOND GIFT – THE METRIC THAT WILL MAKE YOUR RETENTION SOAR!

In this session, we'll start by rethinking acquisition strategy and then use nuanced messaging (across channels!) to build a foundational relationship with donors who will become lifetime supporters of your organization.