Pinterest Predicts 2025: The Not-Yet-Trending Report | Event Recaps | All MKC Content | ANA

Pinterest Predicts 2025: The Not-Yet-Trending Report

The key to predicting meaningful consumer shifts is trendspotters, who forecast trends, rather than trendsetters, who perpetuate them. Pinterest's Sydney Stanback unpacked how to tell the difference — and why it matters for both consumers and brands.