AI Adoption in Marketing — The Game Changer You Can’t Afford to Ignore | Event Recaps | All MKC Content | ANA

AI Adoption in Marketing — The Game Changer You Can’t Afford to Ignore

The adoption of AI for marketing is no longer just an option — it's a necessity. Knotch surveyed over 200 marketing professionals, all involved in the creation or optimization of marketing content, in order to understand how perspectives on AI are shifting, the velocity of AI adoption, and where AI is currently being underutilized for marketing organizations.