Laying the Foundation for a Best-in-Class In-House Media Team | Event Recaps | All MKC Content | ANA

Laying the Foundation for a Best-in-Class In-House Media Team

In this session, Manulife and Media.Monks covered how to decide what aspects of your marketing operations to bring in-house, how to sell in-housing internally, and strategies for a phased in-housing approach that gets the right team and skills in place.