B2 Awards

The World of Zekelman
B2 Awards September 1, 2020
Zekelman needed was an interactive product demonstration tool to showcase the breadth of the company’s branded product offerings and the widespread nature of where those products are used.
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This Podcast Gave Voice to Small Business Owners
B2 Awards September 1, 2020
Hiscox set out to celebrate and better understand an important, untold story of the entrepreneurial experience – people often taking their first step as an entrepreneur while still working at a full-time job.
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Transforming Standard Textile’s Website to Enable Business
B2 Awards September 1, 2020
Standard Textile re-launched its website to create a more seamless, intuitive experience for its customers.
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Warehouse Automation Whitepaper
B2 Awards September 1, 2020
This brand leveraged content marketing and email to establish itself as a thought leader, bringing in new leads.
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Why Brisk Worked with Artists
B2 Awards September 1, 2020
Brisk collaborated with amateur artist to create a promotional campaign, leveraging the theatrical release of action thriller Hobbs & Shaw.
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Why This Storytelling Ad Worked
B2 Awards September 1, 2020
Click Travel created an impressively smooth fictional traveler to demonstrate the seamless experience its travel management services provide its users.
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Wisconsin Dairy Farmer's Power of Promotion
B2 Awards September 1, 2020
Dairy Farmers of Wisconsin (DFW) developed a multi-channel program to better communicate promotion results to the more than 7,000 dairy farms required to fund the organization.
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Your Guide to Tax Season Planning
B2 Awards September 1, 2020
The main goal for the Get Tax Ready: Your Guide to Tax Season Planning campaign was to create a fun and interactive guide for SmartVault’s tax and accounting customers. By creating this guide, SmartVault aimed to empower customers to feel confident, prepared, and successful for their busiest time of year.
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2018 Global Metals & Mining Conference App
B2 Awards May 29, 2019
BMO Capital Markets created an app to help attendees schedule meetings with executive leaders at its Global Metals and Mining Conference.
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50 Days of Data
B2 Awards May 29, 2019
Mower created a data- and content-driven campaign to drive awareness and engagement. Building on the excitement and glow of its highly successful brand relaunch, it put its bold, brave and provocative new brand to work.
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ABB Expect More from Your Measurement
B2 Awards May 29, 2019
ABB stimulated interest in its comprehensive measurement and analytics solutions with tactics that included a cover tip with the magazine Hydrocarbon Processing.
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Accenture Scores at the "Big Game" with the 2019 Atlanta Super Bowl Host Committee
B2 Awards May 29, 2019
To help customers understand its digital transformation capabilities, Accenture invited potential clients to participate in interactive digital activations as part of Super Bowl week.
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ADAMA Radio AD — CROWS (-30)
B2 Awards May 29, 2019
To increase brand awareness among U.S. farmers, ADAMA created a radio ad that introduced the brand in a humorous, eccentric, and memorable way — featuring two crows battling over the pronunciation of its name and providing a quick snapshot of the company’s position.
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AkzoNobel Autoclear Aerodry
B2 Awards May 29, 2019
AkzoNobel developed a campaign to sell a new paint coating to body shops.
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Alpha Bravo Collins
B2 Awards May 29, 2019
In fall 2018, United Technologies acquired Rockwell Collins to form the largest aerospace supplier. The two merging parties, now known as Collins Aerospace, worked with Iris to build its new brand.
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Autodesk PDMC Campaign
B2 Awards May 29, 2019
By focusing on what really matters to engineers and tapping into their problem-seeker core, Autodesk was able to directly connect with them and increase engagement as well as lead generation.
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AXIS Cyber Center of Excellence
B2 Awards May 29, 2019
The insurer AXIS Capital explained how it reframed its role in mitigating the impact of a cyber-attack by focusing less on its role in helping to recoup lost revenue and more on its ability to help prevent the attack in the first place.
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Bringing Wireless Lighting Technology to Major League Baseball
B2 Awards May 29, 2019
Audacy created an advanced wireless lighting control system to easily customize and operate lighting for a room, building, or an entire campus from a single phone or tablet.
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Building Powerful Organic Site Gravity with SEO
B2 Awards May 29, 2019
InfinityQS promoted its SaaS with a raft of content marketing optimized for search.
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Canadian Cybersecurity 2018: An Anthology of CIO/CISO Enterprise-Level Perspectives
B2 Awards May 29, 2019
Technology company Symantec published a book and created a community for its target audience of Chief Information Officers and Chief Information Security Officers.
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