Will SearchGPT Milk Google’s Search Cash Cow? | Leading Edge | Industry Insights | All MKC Content | ANA

Will SearchGPT Milk Google’s Search Cash Cow?

When ChatGPT was launched in November 2022, many felt that Google Search had finally met its match. However, in the first six months after the launch of ChatGPT, Google Search gained market share versus Bing, powered with AI from ChatGPT developer OpenAI.