Whiskey, Tequila, and Data: Pernod Ricard’s Recipe for AI-Driven Success | Event Recaps | All MKC Content | ANA

Whiskey, Tequila, and Data: Pernod Ricard’s Recipe for AI-Driven Success

Discover how AI-driven initiatives for Jameson, Absolut, and other brands are setting new standards in marketing effectiveness, revenue growth management, sales efficiency, and consumer insights.