Brian Camen
Senior Director, Media, Content & Public Relations
Ferrara Candy
Joey Rath
Marketing Director, NERDS
Ferrara Candy
This event is over.
What brought NERDS Candy to Super Bowl LVIII in 2024? In this webinar, you’ll hear more about what has driven the extraordinary success of NERDS to a become a half-a-billion dollar brand in the past 5 years, propelling NERDS to the Big Game for the first time. You’ll also find out what went into NERDS first ever big game approach that paired an iconic brand with Gen Z icon Addison Rae. From ideation to lessons learned, enjoy a peek behind-the-scenes on activating at the Big Game.
Start: Wednesday, September 18, 2024 at 1:00pm
End: Wednesday, September 18, 2024 at 1:30pm
*** NOTE ALL WEBINARS ARE EASTERN TIME ***
Brian Camen
Senior Director, Media, Content & Public Relations
Ferrara Candy
Joey Rath
Marketing Director, NERDS
Ferrara Candy