NERDS' Big Game Recipe for Super Bowl Success | Webinars | Events & Webinars | ANA

NERDS' Big Game Recipe for Super Bowl Success

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What brought NERDS Candy to Super Bowl LVIII in 2024? In this webinar, you’ll hear more about what has driven the extraordinary success of NERDS to a become a half-a-billion dollar brand in the past 5 years, propelling NERDS to the Big Game for the first time. You’ll also find out what went into NERDS first ever big game approach that paired an iconic brand with Gen Z icon Addison Rae. From ideation to lessons learned, enjoy a peek behind-the-scenes on activating at the Big Game.

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when

Start: Wednesday, September 18, 2024 at 1:00pm

End: Wednesday, September 18, 2024 at 1:30pm


*** NOTE ALL WEBINARS ARE EASTERN TIME ***



Speaker(s)

Brian Camen
Senior Director, Media, Content & Public Relations
Ferrara Candy

Joey Rath
Marketing Director, NERDS
Ferrara Candy