Google Privacy Sandbox Unpacked: What Marketers Need to Know in 2022

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In partnership with the digital advertising industry and the entire web community, Google Chrome is developing the Privacy Sandbox to lay new foundations for a safer, more sustainable, and more private web. During this webinar, Google Chrome will provide an overview of the key concepts of the Privacy Sandbox, such as Topics and FLEDGE, and discuss the major developments and milestones that advertisers should be aware of in 2022. Questions that will be addressed include:

What are the FLEDGE, Topics, and Attribution APIs and how should markets get involved in 2022?
What advertising use cases will the Privacy Sandbox address?
What are the latest developments that advertisers should be paying attention to?
How can advertisers participate in the ongoing development of the Privacy Sandbox solutions?