How to Translate Social Messaging into Effective Digital Audio

This event is over.

Join Pandora for an interactive talk about audio creative focused on the benefits of audio advertising over social media advertising. This session will include practical examples of how to translate your existing social messages into effective and compelling digital audio spots and provide tools to help you lean into the many advantages of digital audio.

By attending this session, attendees will:

Learn how to best unlock the benefits of digital audio messaging to increase brand recall
Understand how to maximize the emotional impact of brand messages
Recognize the role of context and the importance of messaging in a brand-safe space
Gain insights into new practical approaches for migrating brand-equity and promotional messaging from social media to digital audio