SeeHer Member Meeting (In-Person Only)

Join us for Women Championing Women (#WCW) workshops, hosted by Treow Solutions and led by the Founder, Alexis Zinberg. These empowering sessions are crafted to help women unlock their full potential, accelerate their personal growth, and enhance their market visibility and impact. Seize this chance to champion your own success and connect with a community of inspiring women!

Alexis Zinberg

Founder Treow Solutions

WORKSHOP OPTION #1: YOUR EGO IS YOUR BIGGEST ASSET, CO-LED BY WCW MEMBER DR. CHERYL ROBINSON

Have you ever been told to put your ego aside to succeed? Or perhaps you've been warned about the negativity associated with displaying your ego? Well, it's time to challenge those notions and recognize that your ego can be a powerful tool in pivoting your career.

We'll discuss:

• The Positive Side of the Ego
• How It Helps You Market Yourself
• Make Your Story Work for You

Dr. Cheryl Robinson

Founder, Creative Renegade Media Contributor, ForbesWomen

WORKSHOP OPTION #2: EMPOWERMENT TO PIVOT, CO-LED BY WCW MEMBER LINDA EVANS

In this session, we will discuss how to own your career path. You are never “too old” or “not experienced enough” to move into another job or industry. We’ll talk about how to leverage your work experience and training to build your plan to move into the job that works best for you. You'll find that you have more knowledge than you think you do!

Main topics:

• Preparation: Identify what you want and prepare yourself to make the pivot - financially, emotionally, mentally
• How to Move Forward: Disregard the naysayers and stay focused on your plan
• Key Skills: Confidence, active listening, flexibility, lifetime learner, problem solver, collaborative, team building

Linda Evans

Film & TV Producer

WORKSHOP OPTION #3: IGNITING CONNECTIONS, CO-LED BY WCW MEMBER ALLISON ARDEN

As we transition into fall, we’re reminded of the challenges many of us face, particularly the growing loneliness epidemic. Recent studies reveal that 80% of corporate women experience loneliness due to their jobs, with 60% feeling even more isolated as they advance in their careers. WCW was founded on the idea of fostering connection among women. We’ll talk about how to ignite the connections we’re all seeking.

Key Topics:

• Discover a Powerful Framework to Enhance Your Well-Being
• Explore Innovative Strategies to Navigate and Reduce Stress
• Engage in Dynamic Speed-Round Conversations Designed to Foster Genuine Connections

Allison Arden

CEO + Founder The Elements of Us

WELCOME & OPENING REMARKS

Christine Guilfoyle

President SeeHer, ANA

META

Meta discusses how they have leaned into SeeHer’s mission to increase the representation and accurate portrayal of all women and girls to achieve gender equality and drive business growth and what is to come in the future.

Samantha Stetson

VP of the Client Council and Industry Trade Relations Meta

VOICES OF CHANGE: ADVANCING MULTICULTURAL PUBLISHING

Creating meaningful change in the industry isn’t a solo effort—it requires a collective commitment. Although there’s growing recognition of the need for inclusivity and equity in creative fields, achieving real impact calls for a holistic strategy that includes funding, education, and visibility. This panel, moderated by Jeannine Shao Collins, will dive into the current state of multicultural publishing, with new perspectives from Jess King of Peloton, Lisa Collings of Mindshare, and Mark Isom of equalpride. We’ll highlight why investing in diverse narratives is essential, both within publishing and beyond, and discuss actionable ways to make this investment truly effective.

Lisa Collings

Client President Mindshare

5 THINGS YOU DON’T KNOW ABOUT THE FEMALE VOTER

Join Alexis Williams, Chief Corporate Affairs Officer at Stagwell, and Robyn Freye, Chief Growth Officer at Stagwell, for an insightful session as they unveil crucial insights into the modern female voter and implications for marketers. In this session, Alexis and Robyn will explore key aspects of female voter behavior that are often overlooked, offering valuable strategies for marketers and advertisers to better connect with this influential demographic. This is a must-attend for anyone looking to deepen their understanding of voter engagement and influence in today’s rapidly evolving political landscape. 

Robyn Freye

Chief Growth Officer Stagwell

SEEHER IN HEALTH: Pink Fund and #SqueezeItIn CHAMPIONING WOMEN’S HEALTH

As we shine a light on Breast Cancer Awareness Month, learn how woman-owned lead agency LUDWIG+ takes on brand for good assignments with Molly MacDonald’s Pink Fund. The AdAge and ANA Brand Purpose Campaign of the Year highlights the financial toxicity part of the breast cancer fight. The panel will also encourage time-challenged women to make the time for a mammogram with the #SqueezeItIn campaign, solutions provided by GE HealthCare. This dynamic panel demonstrates that a force for good is a force for growth.

Moderator: Cassandra Sinclair

Health and Wellness Strategic Communications Advisor

SEEHER IN SPORTS

Christine Guilfoyle

President SeeHer, ANA

CLOSING REMARKS

Christine Guilfoyle

President SeeHer, ANA