2025 ANA/AEF Future of Marketing Leadership Conference | ANA National Industry Conferences | ANA

Chart a Curriculum for Modern Marketing

Client-Side
Members
Attend Free

The 2025 Future of Marketing Leadership Conference, February 12-13 in New York, will be a collaboration between the ANA Educational Foundation, the ANA Global CMO Growth Council, and Columbia University and is curated around the Growth Council's four leadership priorities: Talent and Marketing Organization, Technology and Data, Society and Sustainability, and Brand and Creativity. This one and a half day conference will bring together industry and academia to chart a 'curriculum for modern marketing,' offering inspiration, practical education, and the opportunity to explore the talent competencies essential to future success.

Register Now

Please complete your registration at least 24 hours before the start of the event.

Thank you for registering for the 2025 ANA/AEF Future of Marketing Leadership Conference! We'll see you in New York!

To change, cancel, or reinstate your registration, please email registration@ana.net.

Be in the know with the latest ANA content

Confirmed Speakers


Alex Craddock

Chief Marketing and Content Officer

Citi

Nobles Crawford

Assistant Vice President, Head of Innovative Strategy

L’Oreal USA

Emily Culp

Chief Strategy & Brand Officer

BodyHealth

April Denn

VP, Ad Sales

A+E Networks

Dan Dipiazzo

Chief Marketing + Experience Officer

Georgia Aquarium

Obioma (Oby) Enyia

Head of North America Consumer Connections and Media

The Coca-Cola Company

Julia Goldin

Chief Product & Marketing Officer

The LEGO Group

John Hardy

SVP, MarTech

ANA

Jerusha Harvey

SVP Marketing Capabilities & Curriculum Design

ANA

Soyoung Kang

Chief Marketing Officer

EOS Products

Harry Kargman

Founder & CEO

Kargo

Bob Liodice

Chief Executive Officer

ANA

Joseph Prota

Global Director of Brand Marketing

IBM

Matt Quint

Director, Center on Global Brand Leadership

Columbia Business School

Prof. Miklos Sarvary

Carson Family Professor of Business

Columbia Business School

Bernd Schmitt

Robert D. Calkins Professor of International Business

Columbia Business School

Manos Spanos

Chief Commercial Officer

Sunny Sky Products

Heather Strickland

Director of Global Marketer Learning

American Express

Sadie Thoma

Director, Americas Ads Marketing

Google

Alicia Tillman

Chief Marketing Officer

Delta

Your Venue


Columbia Business School | 645 West 130th Street, New York, NY 10027

Columbia Business School’s location on the Manhattanville campus features two new buildings – Henry R. Kravis Hall and David Geffen Hall – designed by world-renowned architecture firm Diller Scofidio + Renfro, in collaboration with FXCollaborative, and encompassing 492,000 square feet. The buildings incorporate a layer-cake design, integrating faculty, students, and staff in a way that cultivates relationships and the open exchange of ideas.

For those registered to attend the conference in person, the ANA has negotiated a special room rate of $189 per night at The Arthouse, a nearby hotel that marries comfort with cutting-edge design, sophisticated style, and whimsical fun.

The cut-off date to obtain this discounted rate is Monday, January 13, after which prevailing rates apply.

HOUSING SCAM ALERT: Should an outside organization contact you to assist with this process, please do not book any hotel rooms with them. ANA has not contracted with any outside group to assist in this process.

Make your room reservation

Conference Pricing


Attendees receive:
  • Access to session content, including keynote and breakout sessions, conference meals, refreshment breaks, receptions, and exhibition hall and other networking opportunities.
  Client-Side Tier Platinum Tier Gold Tier Silver Tier Nonmember
In-Person Registration $0 $399 $599 $699 $999

Cancellation Policy and Notes

  • A full refund for your individual registration will be granted if written request for cancellation is received by email 60 or more calendar days before the conference start date. A 50 percent refund will be granted if written request is received between 59-45 days from the conference start date. No refund is available if cancellation is received 44 days or less before the conference start date. A $125 transfer fee will be charged for name changes, or to change the credit card on a registration. 
  • Complimentary tickets will incur a $250 no-show fee if cancellation is not made at least three days before the event.
  • Unused registrations/applications have no monetary value and cannot be credited to future years or events.
  • ANA will not issue refunds or credits due to failure to redeem a discount promo code during the registration process.
  • Miscellaneous:
    • The conference agenda is subject to change.
    • Pricing is subject to change.
    • ANA accepts no responsibility for the loss of, or damage to, personal property.

If you have any issues while registering, please contact registration@ana.net.

Register Now

Please complete your registration at least 24 hours before the start of the event.

Thank you for registering for the 2025 ANA/AEF Future of Marketing Leadership Conference! We'll see you in New York!

To change, cancel, or reinstate your registration, please email registration@ana.net.

Be in the know with the latest ANA content

AEF Talent Partners

A+E
Disney
Google
IBM
Kargo
Publicis Groupe
United States Postal Service

The 2024 Future of Marketing Leadership Conference In Two Minutes

Relive the best of last year's conference with this brief overview.

Highlighted speakers include:

  • Elizabeth Rutledge, Chief Marketing Officer, American Express
  • Esi Eggleston Bracey, Chief Growth and Marketing Officer, Unilever
  • Todd Kaplan, Chief Marketing Officer, Pepsi
  • Arianna Orpello, Chief Brand Officer, Goldman Sachs
  • Gregory Boosin, Executive Vice President, Global B2B & Product Marketing, Mastercard