Client-Agency Relationship Forum

This first in-person meeting of the Client-Agency Relationship Forum is open to all interested parties.

The June 27 Client-Agency Relationship Forum is supported by Decideware.

I. NETWORKING LUNCH SPONSORED BY DECIDEWARE (1:00 – 2:00PM ET)

II. WELCOME AND INTRODUCTIONS (2:00 – 2:15PM ET)

III. EDGEWELL PERSONAL CARE AND DIGITAS: ANA/4A'S CLIENT-AGENCY RELATIONSHIP FORUM (2:15 – 3:00PM ET)
Building off the work from the 4A's/ANA Agency Search Simplification Report, the ANA and 4A's are holding a series of conversations between client and agency partners to understand where there is room for improvement in the search process and overall agency-client relationships.

In our fourth discussion in the Client-Agency Relationship Forum series, representatives from the ANA and 4A’s were joined by representatives from Edgewell and Digitas, who explored areas of the search process where there is room for improvement.

Speakers:
Matthew Kasindorf
Senior Vice President, Business Intelligence and Insight Group
4A's

Ian McDonald
Global Category Senior Manager, Marketing Procurement
Edgewell Personal Care

Caroline Winterton
President
Digitas, New York

Greg Wright
Senior Vice President, Brand & Media
ANA

IV. RECEPTION AND NETWORKING SPONSORED BY DECIDEWARE (3:00 – 4:00PM ET)