Marketing News
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TikTok Asks Supreme Court to Pause Law that Would Ban It On January 19
Marketing News December 17, 2024After a federal appeals court denied a request to pause the sale-or-ban law on TikTok, the social media platform has asked the Supreme Court to step in.
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Hostess Snacks Debuts New Look
Marketing News December 16, 2024Hostess has updated its logo and packaging as part of a rebrand. The new look for snacks such as Ding Dongs, Donettes, and Twinkies maintains the products' nostalgic appeal while introducing a modern design.
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Totino's Pizza Rolls Readies for Its First Super Bowl Ad
Marketing News December 13, 2024Totino's Pizza Rolls is planning to drop its first Super Bowl spot during the NFL's championship game next February. The effort follows a set of successful ads featuring comedian Pete Davidson during last season's NFL playoffs.
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California Introduces Legislation Requiring Social Media Warning Labels
Marketing News December 12, 2024A new California bill would require social media platforms to show a "black box warning" to users of all ages upon their first use of a platform and at least once weekly thereafter.
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TikTok Seeks an Emergency Injunction
Marketing News December 11, 2024After an appeals court on Friday upheld a federal law requiring TikTok to be sold or banned in the U.S., the social media company has filed an emergency request to freeze the law to give the Supreme Court time to consider its case.
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New Social Media App Caters to College Students
Marketing News December 11, 2024Connyct, a new video-forward app marketed exclusively to college students, has similar features to TikTok, including a chat function, personalized content feed, and video creation and editing tools. Connyct's debut comes just a few days after a federal appeals court upheld the U.S. ban on TikTok if China-based owner ByteDance doesn't sell the app or divest its assets by next January.
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Omnicom Acquires Interpublic Group of Companies
Marketing News December 10, 2024The merger of the world's third- and fourth-largest ad companies surpasses WPP as the dominant player in the advertising field. The deal, which combines several marquee ad agencies, creative services firms, and online marketing companies, is expected to close in the second half of 2025.
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Federal Appeals Court Upholds U.S. Ban on TikTok
Marketing News December 9, 2024A federal appeals court has upheld the U.S. ban on TikTok, the video-soaked app that has more than 170 million users in the U.S. and more than 1 billion users worldwide. TikTok plans to appeal to the Supreme Court.
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Walmart Rolls Out App to Aid Blind Shoppers
Marketing News December 6, 2024Walmart joins a growing number of retailers offering a wayfinding app that connects people who are blind or have low vision with sighted interpreters. As brands continue to bolster their communications for people with disabilities, a major test comes at the start of next summer when the European Accessibility Act takes effect.
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Australia Bans Social Media for People Under 16
Marketing News December 5, 2024Australia's Social Media Minimum Age bill is designed to protect would-be users under the age of 16 from the negative impacts of social media. Social platforms targeted by the legislation could face large fines if they fail to comply.
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Oscar Mayer Throws New Mustard On Its Classic 'My Bologna' Ad Campaign
Marketing News December 4, 2024Oscar Mayer revived its classic "My Bologna Song" campaign amid rumors that Kraft Heinz is looking to sell the brand, which could command as much as $5 billion.
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