Brands Tap into Growing Market for Non-Alcoholic Drinks
As younger people curtail their drinking, non-alcoholic beverages are gaining in popularity, per a new study
A recent Heineken study shows that more and more people are getting comfortable drinking non-alcoholic beverages. The growing penchant for non-alcoholic beer options, such as Heineken's 0.0, is particularly strong among younger folks who want to live a sober lifestyle.
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