ANA Announces 2009 Multicultural Excellence Award Winners | About the ANA | ANA

ANA Announces 2009 Multicultural Excellence Award Winners

ANA Announces 2009 Multicultural Excellence Award Winners
Advertisers Honored in Seven Categories, Including Exceptional work in Radio Advertising

Phoenix, AZ - The Association of National Advertisers (ANA) has announced the winners of the 2009 Multicultural Excellence Awards. Now in its ninth year, the awards recognize ANA member companies and other marketers for their work in producing superior multicultural advertising campaigns that ran between June 2008 and May 2009.

Winners were named in seven categories, including a new category highlighting exceptional work in radio advertising. 

The grand prize brand and agency winners in each category are as follows:

Category:

Brand:

Agency:

African American

McDonald's

Burrell

Asian

California Department of Public Health

APARTNERSHIP, INC.

Digital Media

Allstate Insurance

Lapiz

General Market

MillerCoors

Saatchi & Saatchi

Hispanic

Comcast

Grupo Gallegos

Campaign with Significant Results

McDonald's

Burrell

Radio

Comcast

Grupo Gallegos

Download the full list of grand prize winners and honorable mentions by clicking here. 

The 2009 grand prize award recipients were announced at a ceremony during the ANA's Multicultural Marketing & Diversity Conference, which concluded today. 

"The ANA is thrilled to recognize the teams behind these outstanding pieces of work, as well as highlight the growing importance of using multicultural channels to speak to consumers through our Multicultural Excellence Awards," said Bob Liodice, President and CEO of the ANA. "I offer my personal congratulations to each of our winners for demonstrating excellence and leadership in the world of multicultural marketing."

The awards are sponsored by the ANA Multicultural Marketing & Diversity Committee.  Established in 1998, the committee sits at the intersection of multicultural marketing and diversity management.  Its mission is to educate and inform members on key topics and issues relevant to today's multicultural marketers and diversity leaders. A portion of the proceeds collected from the awards submission fees will be used to help fund scholarships for high-potential multicultural students who plan to pursue careers in advertising and/or marketing.

About the ANA

The ANA (Association of National Advertisers) accelerates growth for marketing professionals, brands, and the entire industry. With a mission to shape the future of marketing, the ANA sets the agenda for the industry, connecting its members to unparalleled expertise, industry-leading resources, and an influential global network. Representing over 1,600 companies — including 1,000+ client-side marketers, 600 marketing solutions providers, and 20,000 brands — ANA members collectively influence $400 billion in annual marketing spending. By championing the 12-point ANA Growth Agenda and the CMO Growth Council, the ANA drives actionable change, empowers marketers, shapes the marketing ecosystem, and delivers exceptional experiences at every touchpoint. Since 1910, the ANA has been setting the agenda for industry transformation. It enables marketers to advance their ambitions, make better decisions, and create lasting impact for their organizations and the industry.

Contacts:

Lesley Neadel
CooperKatz & Co. for the ANA
917.595.3034
lneadel@cooperkatz.com                               

Megan Burke
CooperKatz & Co. for the ANA
917.595.3058
mburke@cooperkatz.com