Time for In-House Talent To Own the Spotlight
In-House marketing and advertising has come a long way in the past few years. Gone are the days when in-house marketing teams were only tapped for quick and inexpensive work. Today, in-house teams lead creative and media strategy, produce broadcast-quality commercials, and drive business results for their brands, among many other capabilities.
The ANA In-House Excellence Awards features multiple categories to showcase the most creative, strategic, and growth-driving marketing and advertising created by any type of in-house team dynamic.
In-House Excellence Awards submissions now closed
2025 entry dates will be announced late 2024.
Discover the Secrets to Reaching the Winners’ Circle
Explore ANA Judges’ Journals — a series of Q&A sessions with leading industry executives who served on the 2024 ANA Award juries. Gain valuable insights as judges share what they look for and what sets an entry apart from good to award-worthy.
The Greatest In-House Marketing Teams
Winners of the 2024 In-House Excellence Awards.
The ANA is proud to announce the winners of the 2024 In-House Excellence Awards. We congratulate all the teams that drove award-winning business results for their brands.
Learn From the Best
Award-winning work can yield inspiration, insight, and best practices – key ingredients for marketers' personal and professional growth. Learn more about how In-House Excellence Award winners harness creativity and innovation to showcase their brands through the case studies below.
ANA In-House Initiatives
In-House Agency Committee
This committee is for client-side marketers that have or are looking to launch an in-house agency, providing a forum for education, networking, and discussion that helps elevate individuals in their respective organizations, as well as advance the role in-house agencies play throughout the industry.
In-House Agency Fact Book
The ANA In-House Agency Fact Book serves as a reference point for in-house agencies and those looking to learn more or start their own in-house agency. Each fact sheet explores an in-house agency's capabilities, organizational chart (where provided), and other key data points. Updated January 2024.
The Continued Rise of the In-House Agency
This research provides a unique and consistent benchmark on the evolution of in-house agencies and covers usage of an in-house agency, benefits and challenges, relationship with external agencies, staffing, KPIs, and more. Updated May 2023.
Learn More About the ANA In-House Excellence Awards
The ANA In-House Excellence Awards showcase the incredible creativity and innovation of in-house marketing teams across multiple categories.