ANA Announces Category Winners For 2019 Multicultural Excellence Awards
ANA Announces Category Winners For 2019 Multicultural Excellence Awards
Grand Prize Winners to Be Announced at Multicultural Marketing & Diversity Conference in November
NEW YORK (Oct. 17, 2019) — Category winners in the 19th annual Association of National Advertisers’ Multicultural Excellence Awards competition were announced today, and will be honored in November for their industry-leading multicultural advertising campaigns run between June 2018 and June 2019.
More than 20 companies were named as winners in 12 separate categories. Grand Prize winners in each category will be announced at an awards ceremony during the ANA’s 21st annual Multicultural Marketing & Diversity Conference, November 6–8, in San Diego. The ceremony culminates with the “Best in Show” announcement, honoring the year’s best campaign chosen from the Grand Prize category winners.
The client and agency winners in each of the categories are:
|
CATEGORY |
AGENCY NAME |
CLIENT COMPANY |
|
African-American |
FCB/SIX |
Black & Abroad |
|
African-American |
Wieden+Kennedy |
Nike |
|
African-American |
Saturday Morning Group |
Procter & Gamble |
|
Asian |
GALLEGOS United |
Comcast |
|
Asian |
IW Group |
McDonald’s |
|
Asian |
fluent360/Admerasia |
State Farm |
|
Audio |
CTP Boston |
Eastern Bank |
|
Audio |
fluent360 |
Nissan North America |
|
Audio |
Lopez Negrete Communications |
Walmart |
|
Digital/Social/Mobile |
David |
Anheuser Busch, brand Estrella Jalisco |
|
Digital/Social/Mobile |
FCB/SIX |
Black & Abroad |
|
Digital/Social/Mobile |
Egami Group, Burrell Communications, Carat, Saatchi & Saatchi |
Procter & Gamble |
|
Experiential Marketing |
Alma DDB |
LIFEWTR |
|
Experiential Marketing |
Studio B Entertainment, Saatchi & Saatchi X, Burrell Communications, Egami Group |
Procter & Gamble |
|
Experiential Marketing |
Courageous Studios |
Procter & Gamble/BMW |
|
Hispanic |
David |
Anheuser Busch, brand Estrella Jalisco |
|
Hispanic |
Dieste, Inc. |
AT&T |
|
Hispanic |
GALLEGOS United |
Comcast |
|
LGBT |
fluent360 |
Big Brothers Big Sisters of Middle Tennessee |
|
LGBT |
Grey New York |
Pantene |
|
LGBT |
Grey Canada and MMK |
Procter & Gamble |
|
People with Disabilities |
McCann New York |
Microsoft |
|
People with Disabilities |
Grey NY and MMK |
Procter & Gamble |
|
People with Disabilities |
Area 23, An FCB Health Network Company |
Wavio |
|
|
GALLEGOS United |
Comcast |
|
|
Burrell Communications Group |
Comcast |
|
|
Alma DDB |
MillerCoors |
|
Significant Results |
McCann New York |
Microsoft |
|
Significant Results |
Saturday Morning Group |
Procter & Gamble |
|
Significant Results |
Courageous Studios |
Procter & Gamble/BMW |
|
Socially Responsible |
FCB/SIX |
Black & Abroad |
|
Socially Responsible |
BBDO New York, O Positive, Dini Von Mueffling Communications |
Monica Lewinsky |
|
Socially Responsible |
Saturday Morning Group |
Procter & Gamble |
|
Total Market |
GALLEGOS United |
California Milk Processor Board (CMPB) |
|
Total Market |
GALLEGOS United |
Comcast |
|
Total Market |
Saturday Morning Group |
Procter & Gamble |
|
|
|
|
Sponsored by the ANA Multicultural Marketing & Diversity Committee, the awards were created to help raise awareness of and recognition for the outstanding work being done in multicultural marketing.
For more information about the conference, including the full agenda, please visit: https://www.ana.net/conference/show/id/MCC-NOV19.
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The mission of the ANA (Association of National Advertisers) is to drive growth for marketing professionals, brands and businesses, the industry, and humanity. The ANA serves the marketing needs of 20,000 brands by leveraging the 12-point ANA Growth Agenda, which has been endorsed by the Global CMO Growth Council. The ANA’s membership consists of U.S. and international companies, including client-side marketers, nonprofits, fundraisers, and marketing solutions providers (data science and technology companies, ad agencies, publishers, media companies, suppliers, and vendors). The ANA creates Marketing Growth Champions by serving, educating, and advocating for more than 50,000 industry members that collectively invest more than $400 billion in marketing and advertising annually.
MEDIA CONTACT
John Wolfe
ANA
Director of Communications
Office: 212.455.8011
Cell: 914.659.8663
Email: jwolfe@ana.net